Picture this: You’re steering the wheel of your business, and the road ahead is profitability. How much net profit as a percentage are you aiming to generate this year? It’s a question that holds the key to your business’s financial health and your personal success as a business owner.
Net Profit Margin.
Before we dive deeper, let’s clarify what net profit means in this context. Net profit is the pre-tax profit – the amount you take home after paying yourself a market-based salary for your role within the company. If you’re not certain what that number should be, we’ll shed light on a figure of what that number could be and most likely needs to be. After all, understanding this number is what separates the business owners who navigate on track from those who may find themselves veering off track.
You might be thinking, “Well, as long as I’m drawing a salary and there’s a little extra left, I’m content.” And that’s a valid perspective. However, consider this: What if we set your sights on a 15% net profit? Imagine bringing in $1 million in sales from the projects you’ve successfully undertaken. In this scenario, setting 15% as your target means aiming for $150,000 as pre-tax profit – a number that reflects your income after paying yourself a market-based salary.